Launch announced for 10 December 2026 · Be there from the start.

Your Instagram publishing workflow

Instagram to Facebook: publish to the Page you choose

Manage several Pages? Connecting Facebook is only the beginning. The important decision is exactly which Page will receive your video.

What is different here?

Relay publishes to an authorized Facebook Page, not your personal profile. The profile used to sign in and the destination Page are two different identities.

Integration present in Relay. The public iPhone app is in preparation; platform eligibility and permissions remain required.

01

Authorize the Pages you need.

During official Facebook authorization, grant access to the Pages you manage. The signed-in profile must have the rights required for the requested operations.

02

Select the Page in Relay.

Read its name before choosing it as a destination. Do not assume the first Page displayed is the default for all your content. If a Page is missing, check its permissions.

03

Define the Instagram workflow.

Choose the professional Instagram source account and intended Page. Automatic mode handles eligible new content; approval mode lets you review prepared assets before sending.

04

Verify the post on the Page.

Check this destination’s status and final link. Another network still processing does not mean the Facebook publication should be sent again.

A concrete example

Same content.
A distinct destination.

One profile manages both your own business Page and a client’s Page. Each Relay workspace keeps its own source and destinations, so selecting the client Page does not change your own workflow.

What to check

Expired permissions, insufficient Page rights or inaccessible media can block the workflow. Available covers and counters depend on publishing formats and APIs.

Read the detailed preparation guide

Understand the full workflow.

Automatic reposting on iPhone · Integration status · Required permissions

Relay Publish

The right video. On the right Page.

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